Here’s the thing about an All Stars season: the stakes are weird. These people already won (or at least survived) the jungle once. They know the tricks—like not sleeping near the fire pit if you snore, and always hiding extra rice cakes.
But that’s also what makes it so deliciously unpredictable. They’ll be overconfident, thinking they’ve got this in the bag. And then the rain comes, the trials get tougher, and suddenly that former champion is crying over a lack of hot water. That’s the good stuff.
Also, let’s talk about the “celebrity” part. By now, most of these people have changed. Some are more famous (hello, Strictly winners), others have faded into Instagram ads. The dynamic of seeing a D-lister from 2018 interacting with a washed-up boyband star from 2026? Chef’s kiss.
The trials: déjà vu or fresh hell?
You know the producers are going to bring back the most brutal trials from history. The ones that made us scream at our TVs. I’m talking about the “Celebrity Cyclone” (but with more snakes) and the “Dungeon of Dread” (but twice as long). They want to break these people all over again.
Full I’m a Celeb 2026 cast: the 10 stars in the ITV line-up
And I hate to admit it, but I want to see it. Sorry, not sorry. It’s the same reason we rewatch old seasons of Survivor or Big Brother—we’re invested in the repeat trauma. It’s like comfort food, but with more screaming.
